Girl´s Day in Berkheim – Women and Technology in Guadalajara

On April 22, Festo AG & Co. KG organized a Girls' Day (national orientation day for girls in technical and commercial careers) with the aim of involving young women in technical professions.


Half a world away from Esslingen, in Guadalajara, Mexico, Festo Didactic´s customer CETI Colomos, a vocational school, celebrates girls' day every day in the framework of their educational program aimed at winning young women for technical careers.

During our visit to the customer in April, we saw enthusiastic female students in the laboratories equipped with Festo Didactic FMS, robot technology and simulation. The engineer responsible for the lab, Daniel Ortiz, confirms how efficiently they use the CIROS simulation tools to program and test complex system processes. This shows the successful combination of hardware and software in Festo Didactic learning systems, that can not only attract young men but also young women to learn and master a technical profession.

Guadalajara is the capital of the Jalisco province and lies in the West of the Mexican highlands, about 500 kilometres west of Mexico City. In April Festo Mexico inaugurated a new local technology centre. Many customers attended this inauguration and admired the Festo installations, among them a new seminar room and the AFB (Agriculture, Food and Beverage) factory, which shows our complete range of competence. Our strong presence in Jalisco in education and industry provides the basis for our growth in a region which Mexicans call the "Perla del Occidente" – "The Pearl of the West".


World Skills